Our skin needs consistent hydration to stay healthy. Exposed to our daily exposome, however, it’s at constant risk of dehydration: our rapidly changing climate, busy lifestyles, and many other factors all deplete skin of critical hydration. We turn to topical skin treatments for help, but they’re often unable to deliver what we need; in fact, many hydrating serums seem to evaporate into thin air the moment we apply them.
We need sustained hydration for healthy-looking skin. Circular Hydration Serum delivers just that: it immediately floods the skin with hydration and replenishes skin from within, all while also preventing future hydration evaporation.
When thinking about how to treat dehydrated skin, it’s useful to think of skin hydration as a cycle. Skin can become dehydrated when its barrier is compromised and unable to retain enough water. When this happens, water flows in just one direction: from the dermis --> the epidermis --> and then into the atmosphere. In other words: water travels from skin’s deepest layers up to its surface and is then lost to the atmosphere via Trans-Epidermal Water Loss (TEWL).
In order to effectively manage dehydration and maintain an optimal moisture balance, we want to balance water absorption and water evaporation – and we want to minimize the occurrence of excess hydration evaporation. To accomplish this, we need skin care products that advance skin’s hydration cycle – minimizing TEWL while also replenishing skin’s hydration, both topically and from within. Used in combination, the following ingredients can do an excellent job of creating a healthy, circular hydration flow for sustained skin hydration.
Though the two terms are often used interchangeably – and can have similar symptoms – it is important to understand the difference between dry and dehydrated skin.
• Dry skin is a skin type that inherently lacks an adequate amount of lipids and sebum. Clients with dry skin need to regularly moisturize with nourishing, oil-rich products to help replenish their skin’s natural lipids.
• Dehydrated skin, on the other hand, is a temporary condition that can affect anyone at any time. Clients with dehydrated skin are lacking hydration (water) in the skin. This can be remedied with regular application of water-based, humectant products that help to replenish skin’s hydration reserves.
Exposed to our daily exposome, however, it’s at constant risk of dehydration: our rapidly changing climate, busy lifestyles, and many other factors all deplete skin of critical hydration. Your clients turn to topical skin treatments for help, but they’re often unable to deliver what we need; in fact, many hydrating serums seem to evaporate into thin air the moment we apply them.
Your clients need sustained hydration for healthy-looking skin. New Circular Hydration Serum delivers just that. It immediately floods the skin with hydration and replenishes skin from within, all while also preventing future hydration evaporation.